Hi, I'm Sudeep —

I am a UX & product designer with over 6 years of diverse experience in creating simple, useful and delightlful experiences. I am currently working at Amuse as a product designer and helping change how music is distributed. Before that I was the solo UI/UX designer at Airmee and worked on a slew of products - apps, dashboards and web tracking. Prior to moving to Sweden I was based in India and worked with leading startups like Inshorts and Snapdeal.

In June 2020 I completed a Master’s in Design from Linköping University majoring in user experience and service design. The decision to do a masters was very useful for me and helped me get a deeper understanding of the design techniques I had learnt on the job. I also learnt new design paradigms which although academically common, are now being adopted by the tech/design industry — co-design, participatory design, etc.

In my free time I like to cook, practice calligraphy and play the guitar. During this last year I've also gotten into chess and aim to reach a rating of 1500 in rapid chess (10 min on chess.com) by the end of 2021.

Experience —

Amuse — Product Designer

Stockholm, Sweden

MAY 2021 - Present

Using design to improve music distribution.

Airmee — UI/UX Designer

Stockholm, Sweden

FEB 2020 - MAR 2021

I'm the solo designer at Airmee across all platforms and devices - apps, dashboards, web tracking. I redesigned the driver app to reduce service time and increase usability. Also worked closely with operations team to identify key issues in the dashboards and improve usability, speed and new user onboarding.

Inshorts — Lead UX Designer

Noida, India

APR 2016 - Jan 2017

I was responsible for improving the existing product experience by introducing new features, identifying usability issues and implementing iterative design changes. Designed and shipped a scalable search that brought a much requested feature to the app. I collaborated closely with the product and data teams to gather insights and worked with fellow designers to create/test/implement solutions.

Truckmandi — AVP Products

New Delhi, India

SEP 2015 - MAR 2016

My responsibilities included all things design and product related at Truckmandi. Designing the consumer facing app and websites as well as internal products like admin panel, payment followup, etc were all part of my daily work. I was also responsible for developing and managing product roadmaps for all these parallel releases and worked with a team of 6 programmers to help achieve those goals. Apart from the technology team I also worked with sales and operations to build better internal products as well as get spontaneous user insights through them.

Snapdeal — Senior Interaction Designer

New Delhi, India

FEB 2015 - SEP 2015

I led the interaction design for Snapdeal’s Android app redesign (July ‘15 release). The design was cited by Google in the Mobile Conference Oct 2015 (Bangalore) as the best example of Material design in Indian e-commerce at the time. My responsibilities also included being the single point of contact for product and engineering team to ensure high level of clarity and fast development cycles.